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Start working with bloggers more effectively

Ivan Kobzev
Ivan KobzevCo-Founder / CTO
10/1/20237 min

Another way to evaluate the effectiveness of influencers and content creators

In this article, you will learn how to calculate the effectiveness of an influencer or content creator before advertising and choose the most effective one. How to make a comprehensive analysis of a creator (take into account ER, price, number of fake subscribers, etc.). Learn that sometimes even an influencer with fake subscribers can be more effective.
Chart illustrating influencer effectiveness scoring by ER, price and fake followers
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